Phil DiMartino

twitter

Marketing

Earlier this month, Twitter CEO Jack Dorsey announced a slew of new partnerships focused on the live video realm. The reasons why are clear and well-documented. Video will make up 80% of all IP traffic by 2020, mobile proliferation and data usage grows, and users and advertisers alike have a thirst for more video. But how will Twitter differentiate itself, and will it be successful in carving out a bigger piece of the live video pie?

Live Video Content and the Future of Twitter

Earlier this month, Twitter CEO Jack Dorsey announced a slew of new partnerships focused on the live video realm. The…

Phil DiMartino