Phil DiMartino

instagram

Marketing

When Instagram announced the addition of stories last August, there was no doubting the motivations behind the move. By adding a feature that was essentially a carbon copy of Snapchat's stories, Instagram was taking aim directly at one of its largest, and only real, threats for users' attention. The Instagram vs. Snapchat war was officially on. Nine months later, while both platforms are thriving, it's clear that one has the edge over the other.

Instagram vs Snapchat: Who’s Winning the War?

When Instagram announced the addition of stories last August, there was no doubting the motivations behind the move. By adding…

Phil DiMartino